OTD in ‘64, the Beatles walked down the Champs-Élysées with members of the British press before their evening show at Cyrano Theatre. Beatles publicist Derek Taylor explained that this was to supply the London dailies with the “ohh, là, là’ their readers were presumed to expect from Frenchness.”“However, the French were withdrawn in their response. Paris did not respond with the warmth of ‘traditional Beatlemania’; but she has never loved any group the way she loves les Stones.” A number of sightseers spotted them, and the group soon retreated back to the George V hotel.
